Economic Potential of Enterprise: The Essence and Main Components
Husakovska T. O., Sereda O. O.

Husakovska, Tetiana O., and Sereda, Oleksii O. (2024) “Economic Potential of Enterprise: The Essence and Main Components.” The Problems of Economy 2:129–135.
https://doi.org/10.32983/2222-0712-2024-2-129-135

Section: Economics and Enterprise Management

UDC 330.3:005.936.3

Abstract:
The aim of the article is to study the content of the economic potential of enterprise, its structure and features of formation. In the context of dynamic changes in the national and world economy, the problems of socioeconomic development of the enterprise are becoming more and more relevant. These issues are also inextricably linked to the potential of the enterprise, in particular, its economic potential. Based on the results of the carried out analysis of existing studies, it is determined that the economic potential is considered as a set of resources, as well as the possibilities of using these resources to achieve goals and ensure development. In addition, researchers in this context talk about the ability to make a profit and the maximum possible output. The carried out analysis of the existing approaches to the interpretation of the content of the economic potential of enterprise and its structure allowed to conclude that it is a rather complicated, complex, dynamic system of all types of resources and capabilities of enterprise, also this system’s ability to effectively use them to achieve the set goals and ensure sustainable development of the enterprise in the long run. Based on the results of the analysis of approaches to determining the essence and components of economic potential, it is proposed to consider it taking into account the temporal and spatial characteristics. The primary component of the economic potential is its resource component, which contains all the resources of the enterprise and reflects the results of its past activities. The ability of an enterprise to effectively use the accumulated resources is reflected in its current potential, and the ability to ensure sustainable development is reflected in its strategic potential.

Keywords: enterprise potential, economic potential, resources, enterprise development, components of potential, structure of potential.

Fig.: 3. Tabl.: 3. Bibl.: 20.

Husakovska Tetiana O. – Candidate of Sciences (Economics), Associate Professor, Associate Professor, Department of Management, Poltava University of Economics and Trade (3 Ivana Banka Str., Poltava, 36003, Ukraine)
Email: tatgus@ukr.net
Sereda Oleksii O. – Postgraduate Student, Department of Management, Poltava University of Economics and Trade (3 Ivana Banka Str., Poltava, 36003, Ukraine)
Email: seredaalex890@gmail.com

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